EBC / A+ Content

Get higher conversion rates with visually rich Amazon product description. Content placements and enhanced images can take your brand story to next level. Amazon Enhanced Brand Content or EBC is also an effective way to engage more customers.

GO AN EXTRA MILE WITH YOUR PRODUCT PRESENTATION WITH AMAZON ENHANCED BRAND CONTENT

As a seller, you must always focus on providing an impactful shopping experience. After Amazon Product photography, EBC is one thing that enhances customer experience which in turn drives the traffic and conversion.

According to Amazon itself, a nice made Enhanced Brand Content can increase overall conversion by 10%. If your listing doesn’t have what it takes to convert a sale, you might be losing to your competitors. Before Amazon introduced A+ Content, sellers faced a big challenge in differentiating their product because a bullet can’t convert every visitor. Now, there are so many seller tools including EBC which are incredible in grabbing attention and converting leads into sales.

Now whether or not EBC content gets indexed, you must take into account that it definitely gets indexed by Google. This helps you appear on the local searches which are of the essence when it comes to getting sales from external traffic. If you would like to see EBC examples and the module available, you can check out our portfolio below.